(1)demand,
High demand for energy solutions by venture capitalists investment and subsidies. If people and business are able to overcome high initial costs, demand will be much higher.
(2) addressable market,
Commercial, municipal, and residential use (solar works pretty well in most overcast) around the continental US.
(3) realistic opportunities vs competition,
Opportunities are there but the competition is very substantial and many overarching partnerships and political connections are established. I don't want to be a reincarnation of the Tucker so it is best be clandestine until I have a proven product, cost, and buyers before threatening someones turf.
(4)
targeted selection of "winnable" market opportunities
The best is commercial markets, a lot of solar is directed to residential and the potential for returns from a power and heating aspect are higher which will help sweeten the pot for a business to buy our installation service.
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